Yantra Beauty

the BACKGROUND

From Yantra's creation, the main goal was to develop a small line of highly effective + gender neutral + multifaceted products to intentionally declutter your haircare routine. Yantra Beauty was born in beautiful Laguna Beach, California. Founded by Luca Burnett.

the Challenge

Yantra came to us at just the right time for a Shopify website redesign. They noticed their site didn’t quite capture the elegance of their products and saw a few other areas that could be polished to enhance their e-commerce experience. Alongside the redesign, we teamed up for a new product shoot that would beautifully align with the updated site and help power their upcoming marketing efforts. We also had the pleasure of designing materials for their influencer ambassador program, setting the stage for more engaging brand collaborations.